Partners Buy now
Menu Icon Close Icon

What is the “Boycott Zonin Wines” movement?

During our conversations with farmers and bottlers in the Prosecco region of Italy, we’ve observed a persistent sense of animosity regarding a particular topic. Specifically, the farmers inquire whether we know about the “boycott Zonin wines” movement and our opinion on it.

In 2015, as reported by Reuters and the Financial Times, Zonin Wines, an Italian wine company, was accused of financial improprieties, including the misuse of company funds and misrepresentation of financial data. These allegations have since sparked the “Boycott Zonin Wines” movement.

According to reports, Italian wine mogul and former banker Gianni Zonin was president of Banca Popolare di Vicenza from 1996 to 2015. The bank’s collapse resulted in the loss of 118,000 clients’ savings and devastated Italy’s industrial northeast, wiping out 6.5 billion euros in savings. The collapse affected many small shareholders, including local business owners and farmers famous for producing the Prosecco glera grape in the region.

Although the name Zonin may not be well-known in the United Kingdom, Zonin Wines produces Kylie Minogue’s “Kylie Prosecco” under the producer alias “CVZ S.p.A., Gambellara (VI). Italy,” which is an abbreviation of “Casa Vinocola Zonin SPA.”

Recommended Stories from

01 Celebrity Tequila Brands Overload And The Bottleneck Ahead
Exploring the Trend: Celebrity-Endorsed Tequila Brands Making a Splash in the Drinks Industry.
02 Michael Goldstein Talks Spirits, Wines & Stardom: The Rise of Celebrity Entrepreneurs in the Booze Business
Celebrity status now shines beyond the silver screen, lighting up the world of spirits, wine, and cocktails, with A-listers routinely trading scripts and couture for spirits and cellars.  A stroll down the drink aisle can feel like a walk down the red carpet, with A-list names behind many labels.  But does stardom guarantee long-term success for a beverage brand?
03 Michael Goldstein Interview: Building Prosecco's Top Brand (Podcast)
Join Michael Goldstein, the founder of Prosecco Ventures, in his debut #podcast as he shares the highs, lows, and thrilling adventures of transforming Bella Principessa into Prosecco's most celebrated brand. Real insights, real story! #Prosecco #Entrepreneurship 🥂
04 Shifting Spirits: Is Gen Z Really Drinking Less or Just Redefining the Rules?
What's the real story behind Gen Z's changing alcohol habits? Are they truly drinking less or just reshaping their consumption trends? Let's find out.
05 Drinkflation 2024: How Bold Alcohol Brands Succeed
Explore the era of 'drinkflation' where rising costs hit even your beloved pint, and see how is innovatively responding.