What distinguishes Prosecco as Italy’s famous sparkling wine?

Exploring the Trend: Celebrity-Endorsed Tequila Brands Making a Splash in the Drinks Industry.

Celebrity status now shines beyond the silver screen, lighting up the world of spirits, wine, and cocktails, with A-listers routinely trading scripts and couture for spirits and cellars.  A stroll down the drink aisle can feel like a walk down the red carpet, with A-list names behind many labels.  But does stardom guarantee long-term success for a beverage brand?

Join Michael Goldstein, the founder of Prosecco Ventures, in his debut #podcast as he shares the highs, lows, and thrilling adventures of transforming Bella Principessa into Prosecco's most celebrated brand. Real insights, real story! #Prosecco #Entrepreneurship 🥂

What's the real story behind Gen Z's changing alcohol habits? Are they truly drinking less or just reshaping their consumption trends? Let's find out.

Explore the era of 'drinkflation' where rising costs hit even your beloved pint, and see how Prosecco.com is innovatively responding.